A whole world of good

“A goal without a plan is just a wish.”

Author of The Little Prince, Antoine de Saint-Exupéry, has a lot to say about the value of being even just a bit more intentional about your thinking around your future. In addition to the quote above, he writes: “A rock pile ceases to be a rock pile the moment we contemplate it, bearing within us the image of a cathedral.”

What is your cathedral? Your cathedral is your vision, your dream, the ultimate goal you aspire to achieve. It’s the grandest version of your life, the highest expression of your potential. Just as a pile of rocks becomes something greater when you envision it as a cathedral, your goals become more achievable when you have a clear plan to guide you.

Our cathedral is a company that aims to create a world that is more compassionate, more empathetic, and more happy than it has ever been.

Building your cathedral is about taking that initial spark of an idea and nurturing it with strategic actions and thoughtful planning. When you have a plan, you give yourself direction, focus, and purpose. You break down your big, intimidating goals into smaller, manageable tasks that you can tackle one by one.

Our cathedral is a company that aims to create a world that is more compassionate, more empathetic–more happy–than it has ever been. We joke that we are “capitalism done right,” where everybody wins at least a little. It’s not just about selling customized products; it’s about using our platform to positively impact society. Here, every purchase contributes to meaningful change for those in need.

We partner with organizations that enhance the quality of life of those who are often forgotten. From donating pencils with encouraging sayings on them to schools to elevating the stories of those on the margins, we are committed to helping you and others feel good about the good being done with every single purchase.

How You Can Help

Setup Shop

First, you setup your own store. The process is easy and just requires that you contact us. If you have questions, you can also reach out to us on that page. In the meantime, check out our FAQs page!

Buy Only What's Needed

Second, you use the online store to place your orders as you need them. This way, you don’t have to keep a large inventory and can purchase custom merch at a pace that makes sense for your business. Products will be shipped directly to your shipping address

Work Together

Third, with your partnership, we are able to partner with other organizations around the world that do an incredible amount of good. Those stories will be updated in various parts of our website, and eventually on social media and through our newsletter.

The Founder

Josh Gale is professionally curious about our world and the shared relationships of us who live within it. His work, both online and in-person, aims to help us become more loving, compassionate, and forgiving. Most recently, he’s been spending his time learning how these things can take place in a trauma and crisis informed environment.

Josh’s faith life remains important to him. He continues to serve as a pastor & chaplain in the Methodist tradition, trained with an MDiv from Emory University and a DMin from Asbury Theological Seminary. In this, he holds most sacred the importance we share as stewards of divine love.

Most of all, Josh is a proud husband and father. With 4 children running around, he never lives the same day twice. Partnering with his wife to navigate life with them through this beautiful world is his favorite job.